The retail industry is undergoing a seismic shift as it adapts to evolving consumer expectations, technological advancements, and economic challenges. From the rise of digital retail to the adoption of AI-driven solutions, the future promises an era of innovation and transformation. This article will explore the emerging trends shaping the retail landscape and provide insights…
Retail Customer Analytics Imagine a world where marketers could effortlessly tailor their strategies to meet the needs and desires of each customer. This dream has become a reality with the advent of retail customer analytics which use customer segmentation and divide a target audience into distinct groups based on shared characteristics. Using these customer segments,…